The new Google service is the Search-based Keyword Tool, just released in the UK and US in beta format. Digital Response Media reports that the tool “looks at the content of the user’s website to determine the most common search queries for that site. These keywords can then be used by businesses in their paid search engine marketing campaigns or to refine their operations based on popular consumer search trends.”

 

The new search service is discussed by Google’s Trevor Claiborne in the Inside Adwords blog.