Not surprisingly, search engine use via mobile phones has different patterns than searching from computers. SEO Chat advises that 50 percent of mobile phone search queries come in seven categories: music or ringtones, navigation, entertainment, sports, local knowledge, shopping and reference. And mobile phone use is likely to keep growing, recession or not. 
For the intricacies of search via mobile phones, check out SEO Chat’s extensive article. A couple include shorter search terms and shorter pages of results – both with important implications for website owners.
Search Engine Optimization reports that Google search results have now been optimized for the iPhone and G1 mobile devices. The revision avoids the need for zooming or sideways scrolling on the phones. Here’s a sample of what it looks like, courtesy of SEO: 
Over at the Google blog, Marissa Mayer ponders what the future may hold for search. In fact, she provides several areas of improvement and innovation that she sees search taking in the next 10 years or so.
She highlights a few categories that figure to be the agents of change:
- Modes
- Media
- Personalization
- Location
- Social
- Language
Some ideas are very reasonable and realistic:
First, why couldn’t I do these searches right then, when I needed to? Because search still isn’t accessible enough or easy enough. Search needs to be more mobile – it should be available and easy to use in cell phones and in cars and on…
Ever wonder what to do if you’re bored and stuck somewhere with Wi-FI? (Ok, that probably doesn’t happen too often) Well now you can search for those crazy internet videos people like so much with AOL’s Truveo mobile video search. You can now easily search videos from across 300 sites that has mobile-browser optimized videos. Pretty neat! Just type in http://wap.aol.com/truveo into your mobile-browser and there you go. Have fun!
Thanks to Search Engine Land for the info.
